Hi Brett,

I have put together my sales letter and immediately i got phenomenal results - now I get noticed and the business is increasing.

Brett, I am so grateful and somehow, believe it or not, I trust you implicitly. You are one of the good guys.

Aidan Noone, Dundalk, Ireland


Only read this webpage if you want to sell a truckload of your e-books ... AND ... you are as frustrated as hell because you can't write the all-important sales letter:

Why? Because what I'm about to
show you could literally turn your "dud" website sales letter ... into a marketing tool as powerful as if
I'd written it for you myself!

Download This Must-Have Software Right NOW!

**Makes you a ton of sales ... or it's FREE**


From: Brett McFall, 9.13am, Deep in the Blue Mountains, NSW, Australia

Dear Friend,

I've seen more money wasted than most people. As a copywriter and marketing consultant I've seen thousands of dollars slipping through the fingers of entrepreneurs who have a good product - but they don't have a clue on how to make it enticing to buy.

And the NUMBER 1 reason is that they don't know...

... how to write "sales copy."

This is what you're reading right now - COPY. Most websites suck. And for one reason only.


I can tell you that if your e-book actually has a market and yet you're not making enough sales, there's one reason why. What's standing between you and a fortune of money is ...

... your sales letter.

I should know, I do it for a living. I've written over 8,000 of the suckers. For 153 different industries. I get paid mega bucks to do it. And once I write the copy, the products sell like crazy.

Now, I don't say that to impress you. I don't have to. All I need you to know that is you need help.

And that's what I've got for you - your "copywriter in a box."

What is it? Dead-simple-to-use copywriting software that virtually does it all for you.

"What about the other copywriting
software out there? What makes
yours any different?"

Why I'm glad you asked! Because I've used ALL of them. And in my opinion not one of them makes it simple enough for the beginner. Look, writing a sales letter isn't rocket science. But you DO need to know what you're doing.

And the programs I've experimented with, TURN YOU OFF from writing, instead of getting you pumped up to produce one.

There's either too many steps to follow (which means you get discouraged and never use it). Or, they simply provide you with a template that you have to go in and turn into a sales letter on your own anyway.

Well, stuff all that.
It doesn't need to be that hard.

My BRAND new software makes it DEAD EASY to churn our your own sales letters at lightning quick pace.

Introducing ...

for e-books
Sales Letter DONE in 30 Minutes!

Hi Brett,  

Itís John Ward from Edinburgh in Scotland.

Iíve just purchased your BURPIES software and itís bloody fantastic. Iíve bought 3 other programs in the past and to be honest Ö they were crap.  

In fact, I loved using BURPIES so much I was up till 1pm last night playing around with it. After I had finished my letter I wanted to buy my own book ... hahaha!

John Ward, Edinburgh, Scotland


Hi Brett. I would like to say "thank you!"

Your BURPIES software is the best thing since sliced bread.  You can create copy any way you want with it, not only for Ebooks, but also for great copy long or short.

I would recomend it to anyone that needs to write copy but cant get the hang of it. Great stuff keep up the good work.

John Newberry, UK


B.U.R.P.I.E.S. is GREAT!


I bought your book "How to make money while you sleep" after seeing your

segment on Channel 9 ("A Current Affair"). Anyway I couldn't read it fast enough.


Two days latter I'd finished it along with summarizing all the key points

into two pages....constructed a project plan and 12 month financial plan for

attacking my first web site.


19 days later I created www.yourlifeplanned.com.au with your software!


B.U.R.P.I.E.S. allowed me to get the main crunchy part of the project done

quickly and painlessly.


Keep up the good work.


Trevor Dudley, Western Australia

What is it?

Well B.U.R.P.I.E.S. is the world's easiest copywriting formula. It's MY secret little formula that makes prospects want to buy your product like crazy.

It will easily make your sales letter at least
10x more effective ... and possibly more.

I used the formula for years without anyone really knowing that I was. Including me! I just naturally wrote sales letters using this formula. It wasn't until I went back and broke it down that I realized if I gave YOU the same formula to use, that you'd be able to pump out killer sales letters like me!

So I designed my own software that does basically everything for you. And I mean, you end up with a sales letter that is 95% ready to go.

All inside 30 minutes.

  • Your headline is written

  • Your introduction is written

  • Your bullets are written

  • Your guarantee is written

  • Your testimonials are written...

...and guess what else?

  • Virtually every word of your sales letter is written by YOURS TRULY - that's right, 95% of it has already been written by me (a copywriter with over 16 years experience in 153 different industries)

  • So you don't have to worry about "what to say" or "how to say it" (which is the biggest stumbling block stopping you from writing your own "killer sales letter" right now! But no more of that for you when you've got B.U.R.P.I.E.S. working for you)

  • You'll get a letter which is professionally written every time ... and so hot that it literally melts the screen, leaving you to worry about ... whatever it is you like to worry about ....  ;-)

  • You'll have a magic formula working for you that I've personally fine tuned over the past 10 years into a literally unstoppable combination (and that's the difference - my formula actually works)

  • Inside the first few seconds you'll have your best prospects saying "You know what? I'm want to know more about this..." - and that's the critical first hurdle that every marketer has to get over (most don't)

  • My magic formula actually answers your reader's questions and objections in the perfectly logical sequence that it takes to lead to a sale (yet they don't even realise it - that's the subtly that a copywriter with REAL experience knows how to do ... and the good news is, THAT copywriter is you!)

  • And not only that, but you'll also have the freedom to adapt the letter to your own pet tastes afterwards (just use MICROSOFT FRONTPAGE to edit your letter till your heart's desire - you aren't locked in to a rigid format ... in fact my secret formula is quite invisible to the uneducated eye)

So wouldn't this be cool to have working on YOUR website?

Well it is!

In a matter of minutes you've got yourself a money making machine that is ready to be unleashed on your prospects. Yet you don't know a damned thing about copywriting!

Imagine being able to churn out
a sales letter for your e-book...

... that as soon as prospects read it they know they "must" have it. Wouldn't that be great? 


Or what about if you could follow the proven dynamic copywriting formula that I personally use to make hundreds of thousands of dollars a year (this sales letter formula is the "secret bomb" that blows my readers away without them even realizing it - it naturally leads them through the sales process in just the right sequence). How would that feel if you could do this?

Imagine being able to have your letter finished and ready to make sales for you in just 30 minutes time from now?

No more stressing out for weeks trying to get your sales message right ... or struggling to put it all together - YOU WILL HAVE IT DONE IN 30 MINUTES, AND YOU'LL BE SHOCKED AT HOW EASY IT IS TO DO.

It truly is possible.

And it's not like any other copywriting
software you've ever seen before.


Simply, most other developers try to be everything to everyone.

And so their copywriting software is too general. Which means it's value is diminished. You can't be everything to everyone, right? You just end up creating a weaker product.

That's why THIS software is perfect for "e-book" entrepreneurs. That way you can be sure that it's totally designed for what you're going to use it for.

It's also "doh!" easy to use.

I created it out of pure frustration. I knew that beginners were getting sucked into buying software that would end up sitting on their desktops collecting cyber dust. They were just too impractical to use.

So I started from scratch and created what I would want if I were starting out. You basically don't need to know anything about copywriting at all. Yet anyone who reads your letter will swear you've been to one of my "$10,000 Copywriting Master Classes."

How does it work?


You'll answer a few questions about your e-book. Hit the "create" button, and like a magician pulling a rabbit out of a hat, your sales letter is written in HTML (ready for you to edit in your chosen web authoring software).

I'm not pulling your leg. I've done all the "serious" copywriting work in the background for you. Made sure all the critical elements are there. So that every single part flows together as perfectly as a Lennon-McCartney song.

You know who Lennon-McCartney are, right? JOHN Lennon and PAUL McCartney?

In fact, I'll be Lennon. You be McCartney. Or YOU be Lennon and I'll be McCartney. I don't care.

Read this...

Did you know that Paul McCartney and John Lennon used to write their songs separately? Paul would write 3 verses of the song. Then John Lennon would write a section that sounded completely different.

Then they'd just add them together. It's called the "AABA Formula." Paul wrote the "A" sections ... and John wrote the "B" sections.

You'll hear this formula in hundreds of their songs. Listen to "Eleanor Rigby" for instance. First up you'll hear 2 verses - PAUL wrote these.

Then you'll hear a totally different section with a new melody and completely different feel. JOHN wrote this. And then you'll hear PAUL's section again. Song finished.

A - A - B - A ... get it?

Amazing huh? But what a combination. Allowing them to write the greatest hits of all time.

Well... why don't you and I do the same? I've written 90% of the "song" for you (the sales letter). All that's needed is for you to come in and add the final touches (the information about your e-book).

Gotta be happy with that right?

And yes, I did use the software to create a lot of this very letter you're now reading.

Oh... before I forget...


You CAN use my software for other electronic products and not just e-books - that's no problem. In fact, ANY product or service you like. Your letters ARE fully editable - which means once you've got the formula in place you can change things to suit what you're selling (a good suggestion is to use Microsoft Frontpage for this).

Good news is, you can be using my "B.U.R.P.I.E.S. For E-Books" in as little as 5 minutes from now!

NOTE: This software is NOT for Mac users. Only PC.

Click Here To Order Securely Through Click Bank
(All you need is a credit card, no special internet accounts or anything like that. And it's totally secure. Your credit card data is passed directly to the bank and no one but the bank has access to your sensitive information.)

But hey, don't take my word for it about
my software - read what these folks (who give their opinion of their own free will) have to say...


"I have to admit ... as a professional copywriter, 'copywriting software' doesn't switch me on. So when I got a copy of Brett's B.U.R.P.I.E.S. Copywriting Software I wanted to say 'BAD' before I even tried it.  

What a fantastic surprise. Truth is this: I wrote what I would call a strong sales letter in less than 30 minutes. After a few personal tweaks ... it was a killer! Usually this process takes me around 3 WEEKS or so!

MY advice to you is this: If you need a sales letter created to a VERY high standard with all the tricks and proven tips built in, well, simply said ... this does just that. 

I charge around 5k per sales letter. The price of this is outrageously low. Buy it!

 Alan Forrest Smith. www.OrangeBeetle.com


G'day Brett

Thanks a million for the great software - it really does work; you are very clever!

After watching your bonus online video, I used it last night & without any editing at all (just completely raw - straight to the page) here is the result.

Amazing really! Check it out...


I'll keep you up to date with my progress.

Cheers from Pete Miller - Director


This is how excited I am about your new software.  It is exactly 9.04pm on
Sunday, and I placed my order at 8.12pm.

I downloaded the software and had a little "play" without watching any
videos.  Within 15 minutes I created my first sales letter. And to think that I was just about to pay someone $300 just to do 1 letter!

I have 3 products ready to roll out, so the savings have already been
astronomical. Based on 3 letters at $300 each, I figure that my return on investment of $97 is already 927% in less than 1 hour.

I've been marketing online now for 2 years and wasted thousands of dollars
on similar products that were essentially overpriced crap that didn't work. Finally, a product that delivers on it's promise... and then some. 

Sam Vannutini, Bentleigh, Victoria, Australia


"Brett, I don't endorse or promote many products sold on the Internet anymore, because I feel most of them either: 

(1) don't work or

(2) are just a complete waste of time and money.

In the case of your new "Burpies" software, my thoughts have turned a complete 360 degrees!

My thoughts?

Burpies is something that everyone NEEDS if they want to survive on the Internet selling and promoting ebooks.

Your software is a simple ... fill in the blanks ... click the mouse button a few times approach, and out pops a properly formatted sales letter and web page... ready to post LIVE to the web!

Long gone is the constant "what am I going to write?" and "I'm stuck and out of ideas" mindset. And in comes a brand new, fun, fresh and stimulating way to enjoy writing sales letters.

I've written copy for years, was sceptical when I heard about it, but now all I can say is "I'm hooked on Burpies".

Thank you.

David Cavanagh  www.davidcavanagh.com
Featured Speaker - World Internet Summit 2004 & 2005, Australia / USA / UK


Hi Brett

I got your software and cynically thought "I bet this isn't as easy as it looks" - so with my mindset already in the negative I messed around with it (at least that's what I thought I was doing). 

I went about a creating a fictitious sales page about how to stop your dog barking.  I literally made up all the elements as they were requested based on my own experience as a dog owner and very quickly completed the process.   

And I just couldn't believe what I ended up with - a highly professional sales letter that looked good and considering how little time I spent on it sounded highly professional. 

With a little time and thought this tool is going to produce excellent results in a very short period of time.  Thanks for changing my mindset!

Debbie J Fletcher, Brackley, U.K.


Hi Brett,

Where do I start? Well firstly ďthank youĒ for making writing sales letters easy! You have saved me some much time...you see I am hopeless at detail.

I used to spend hours trying figure out what to write in my sales letters. But thanks to you Brett and using your awesome piece of software, I can write a sales letter in 30 minutes flat!!!

But the most important fact of all is that your sales letter formula works. Yes it sells! You see, the first day my site went live I had six people visit and one person brought from me...Yeeeeeee-haaa!

Thank you for making it EASY for me and giving people like me Ö who are not very good at detail Ö the opportunity to sell on the internet.

Scott Wilson


"I used your burpies for my website. I have to say ... awesome man!

Took me 30 minutes max. With a bit of tweaking I am suddenly an expert sales letter writer. I love it.

Tony Vizzaro


This software is amazing. The other day I had to write an E-Bay ad for a downloadable product that I have resale rights to. Normally it would take me a while to come up with the sales copy.

But with this software it was done in less than an hour. What's more, someone won the auction and sent me a PayPal payment a few hours later.

Joe Beaven, Worcester, UK


And don't forget, you could actually use my software to become a high paid copywriter.
Don't believe me? Check this out for proof:


Just wanted to tell you that I purchased your B.U.R.P.I.E.S. Copywriting Software only two weeks ago and have already made 24 TIMES the price of it. That's right!

After spending 30 minutes loading the information into the program and only 20-30 minutes of tweaking, I sold my advertising copy to my client for a flat fee of $2,400.00!

The really neat thing is that he didn't want me to change a thing from my original draft (this has never happened before).

Let's see $2,400 / $97.00 = 24.74 TIMES!

Although I've made this much and more on writing copy using your formula before, the kicker here is that it took me less time to do it!

I figure $2,400.00 in less than one hours work is the best money I've ever made.

Your friend for life,

Stephen Davies, USA


Hi Brett,

I used your B.U.R.P.I.E.S software (sounds like a baby at feeding time) just the other day and yes, it does exactly what it says on the box!

I've had some success from writing my own sales letters, but I always knew I wasn't as good a copywriter as I'd like to be, which is why I looked around for an affordable solution.

I'm delighted - and impressed too. This is exactly the kind of thing someone like me needs; a guiding hand through the maze of writing persuasive sales copy.

The results are so good I feel like taking all the credit if anyone asks if I did it all myself. But I won't. I'll tell anyone who asks exactly where to go to replicate the kind of sales letters I can now write, thanks to you - unless, of course, they're a competitor...

Kind regards,

John Coutts, Shetland Isles, Scotland


So, what's a resource like this worth?

Well I don't particularly care what other copywriting software programmes on the market are selling for.

In my opinion they're not worth a cent no matter what you pay. You're not going to use them long-term (they're too hard or too clumsy) - and so you'll be lucky to make the money you want to anyway.

MY software is in a different league. You'll actually make money if your product is any good and your market actually has a pulse.

What's more, you'll LOVE using it. This could really be the start of something big for you.

It's the next best thing to having me personally write it for you. And that'd cost you $15,000. But don't bother trying that option because right now I'm not taking on any clients.

You obviously now know that I can write my butt off, right? How? Well ... YOU'VE READ THIS FAR HAVEN'T YOU?

 Anyway, why would you want to pay me $15Gs if you can do it yourself inside 30 minutes for just...


Particularly when you'll be churning out laser-guided sales letters that are simply irresistible to the eyes and ears of hot prospects.

Whichever way you look at it, it's a bargain for you.

And yes, I plan on raising the price from $97 to at least double that very soon. Once I get a few more testimonials from satisfied customers, the price will increase (right there is a copywriting lesson in itself - you can increase your prices once you have enough good testimonials - don't forget that).

So you'll need to be quick if you want to save some money.

"But hey Brett, won't it mean that my letter will look and read the same as everyone else's?"

Here's what you need to remember: a sales letter's power has nothing to do with how "different" or "original" it is. It's the format of a sales letter which makes it such a powerful marketing tool. It's the logical steps that it takes to reach a sale that makes conversion rates increase.

Ask any star salesperson and they'll tell you they have a proven way they get the sales they do. Nothing is left to chance - they use a "system." Not a brand new technique every time.

 That's why you'll often hear how copywriters like to model classic adverts and letters. Why do they do that? Because they know that psychology NEVER changes. And so an ad that worked 40 years ago has a real good chance of working the same today.

It's the "formula" behind it which sells. Not the "new" idea. THAT is a fundamental principle which you must understand if you want to become a world-class marketer.

So, you get that critical "formula" through my software. You don't have to try and reinvent the wheel - THIS wheel works just fine.

And of course you can change the wording if you must.
But it's the formula behind it which gives you the power.

Click Here To Order Securely Through Click Bank

$97 is a drop in the ocean compared to what you could make with my copywriting software.  Don't you owe it to yourself to get on this opportunity right now, so that you can start getting extra sales IMMEDIATELY?

And don't worry, if for any reason you're not happy with the content, you have a complete guarantee to protect your investment.


Hey, you're my customer. And if you're not happy, it looks bad on me. So if you're not happy with the sales you get from using "B.U.R.P.I.E.S. For E-Books" I don't expect ... or want ... to keep your money. Just simply whip off an email to me within the first 8 weeks, along with your results, and I'll happily refund your money in full (in fact, I'd be embarrassed to keep it).


But... the SOFTWARE is yours to keep no matter what,
as a "thank you" gift from me!


Okay? So you really can't lose! B.U.R.P.I.E.S. is yours no matter what!

That's about as fair as it gets, don't you agree?

Well let me tell you what I'll also do to make this the best investment you ever make. I'm going to throw in some free bonuses that are literally worth more in money terms than my software itself!

Simply grab your download of "B.U.R.P.I.E.S. For E-Books" right now, and here's what I'll throw in:

Watch Over My Shoulder As I Take You Through The Process Of Using My Software"

This amazing bonus is all about using "B.U.R.P.I.E.S. For E-Books" ... I'll take you through every step nice and easy


You'll discover:


R   How to simply type in information you already know, and have it "magically" turned into a killer sales letter

R   How my secret formula works in the background until you're ready to publish your "masterpiece"

R   And the best part is, you can watch it over and over again if you need to

Not bad, right? But that's not all you get! Because I'm also throwing in:

The B.U.R.P.I.E.S. Formula Revealed"

Are you beginning to see how valuable this package is? With this bonus you'll know the essentials about writing copy via my secret B.U.R.P.I.E.S. Formula.


On video I explain:


R   Every simple step of the formula (leaving nothing to chance - you'll understand it first time because it's so amazingly simple)

R   You'll know WHY it works so well

R   You see HOW your prospects are mesmerized by the power of your letter (nothing sinister - just simply giving prospects the elements they need to make their decision to buy your product)

R   I talk you through concrete examples too - EVEN blockbuster headlines that pack a HUGE punch

R   You'll see how every step fits together (truly - virtually no entrepreneurs know this critical information - it's the missing link that stops most people from making the sales they deserve)

R   And see, once you know this stuff - YOU HAVE POWER (you have the "system" ... the "secret system" that allows you to write killer sales messages)

And stacks more. You'll be literally watching over my shoulder just as if I was there beside you (except you won't have to feed me! ;-)

 Phew...that's not a bad deal right? You really can't go wrong - even if you're a dummy!  (Don't worry, I failed my high-school English exam, so I'm no Einstein either. But I DO know how to write "killer" copy. And now you can too).

You can't leave this page empty handed, can you?

For a mere $97, you're getting everything you need to create your own money-making machines. Now, you can only get this product from me. It's not available on e-bay ... or in department stores ... or anywhere else on the net. So take action now and start earning much more money from your sales letters.

Click Here To Order Securely Through Click Bank

Wishing you great success.


Brett McFall
Australia's Results-Guaranteed Copywriter

P.S. Don't forget, you're losing money by NOT using my copywriting formula. It's the formula which is the secret behind great sales letters. So thinking you can do it yourself without my software is a false economy. And it's fully money-back guaranteed anyway. So you can't lose.

Get on the fast track now to writing your own sales letters that are amazingly persuasive ... even if you're a complete beginner. This is the opportunity you've been waiting for.

Click Here To Order Securely Through Click Bank

NOTE: I use Click Bank to process all orders. Click Bank utilizes the strongest security
and anti-fraud features available on the Internet and never stores your financial data on their system!
Your credit card data is passed directly to the bank and no one but bank has access to your
sensitive information. They are also approved by the Better Business Bureau!

Terms Of Use                   Disclaimer

"Brett McFall is a world-class copywriter in my book. He writes some of the hottest copy I've ever seen.

If you've got any sort of brain in your head, I guarantee you will learn from him. Do whatever it takes to be in the same room with him.

Pay him whatever he charges ... because ... THIS guy will make you millions."

Gary Halbert (USA), Marketer and Author of "The Gary Halbert Letter"

©2008 Brett McFall
Hot Copy

Email Brett

While every attempt has been made to verify the information on this web site and the product being sold, neither the product owners, distributors, agents or publishers assume any responsibility for any error, inaccuracies, and or omissions or assume any responsibility or liability whatsoever on behalf of any purchaser or reader of these materials. Any slight on people, organisations, companies or products are unintentional. The income statements and examples on this website are not intended to represent or guarantee that everyone will achieve the same results. Each individuals success will be determined by his or her desire, dedication, marketing background, effort and motivation to work and follow the program. There is no guarantee or duplicate results stated here. You recognise any business endeavor has inherent risk for loss of capital.

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